Digital marketing

WAAC

Digital marketing for Vocational training

Turn interest into enrollment with clear journeys and seasonal offers.

We connect ads, capture pages, and nurturing from click to enrollment.

  • Campaigns by modality and audience
  • Remarketing for form abandonment
  • A/B testing on signup pages
  • CPA per cohort and channel

Paid media

Paid media channels

The same strategic building blocks applied to your vertical—scale, measurement, and creative in one flow.

Search & performance

Google Ads

Google ecosystem campaigns to capture intent—from Search to Performance Max—tailored for Vocational training.

  • Campaign architecture by intent (brand, generic, hyper-local long-tail)
  • Performance Max with creatives and conversion signals mapped to your funnel
  • Remarketing and customer lists for retention and upsell
  • CPA, ROAS, and lead-quality reporting by ad group

Facebook & Instagram

Meta Ads

Meta traffic and conversions with testable creatives, value-based audiences, and server-side measurement when needed—for Vocational training.

  • Consideration and conversion funnels with Advantage+ and clean account structure
  • Multi-format creatives (Reels, carousel, lead forms)
  • Interest, lookalike, and engagement remarketing
  • Attribution and events to lower cost per qualified lead

Short video & reach

TikTok Ads

Short-form presence with Spark Ads, creators, and social-proof angles—reach and consideration for Vocational training.

  • Creative matrix (hooks, proof, offers) with ongoing A/B testing
  • Spark Ads and creator partnerships matched to your audience
  • Traffic and conversion campaigns with pixel/app events where relevant
  • CPA or ROAS optimization by funnel stage

Audio & branding

Spotify Ads

Audio reach with context- and audience-profile targeting—great for recall and local offers for Vocational training.

  • 15–30s spots with sharp scripts and CTAs to site or WhatsApp
  • Targeting by genre, mood, and geography for local scale
  • Pairing with search and social to tighten conversion
  • Reach, frequency, and branded-search lift reporting